Commissioned by TBWA Ukraine for their client McDonalds, the newly designed and illustrated McCafe coffee cup was aimed to advertise a new range of coffee flavours to adults: black forest, hazelnut, caramel and cherry. The illustration had to fit in with the graphic design elements on the cup as well as include the lime green, which was part of this client’s established brand colour. The design was inspired by 1950’s jazz and the illustrator Jim Flora. In order to highlight the ingredients, the background colour was kept almost black. Working with a limited palette helped making the images appealing to an older target audience. The eye follows the musician, the flavours and then a couple dancing around the cup. In order to incorporate the vital lime green, it was used for the leaves and the overall graphics, achieving a well balanced composition.